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The Art of the Deal

A big part of the journey of developing content is putting a deal together that monetizes the value of the content you develop.

Duh. Otherwise you have yourself a nice hobby.

The Big Picture is going on our reading list as we are on a mission to better understand the process of creating value from content.

One reviewer calls The Big Picture “the Moneyball of Hollywood”. If that is so, am really looking forward to the read.

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Filed under reading list by david cummings on Sunday 20 February 2005 at 7:57 am

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